CBS offers free internet

CBS Outdoor Gives New Yorkers Free Wi-Fi Zone
by Fern Siegel
CBS Outdoor has a nifty new promotion: It is supplying free Wi-Fi high-speed-data service throughout midtown Manhattan as part of a six-month pilot program

See you guys later, I'm heading into the zone
What the hell am I talking about? I have access to the inter-line right here! But i might go check it out. Sounds cool.
It is an offering within the media content category which is an outlier in terms of a marketing budget's performance on line.
It's content, it's right there, you can experience it with one click. I can't exactly experience a ( random tangible example) box of tissues online.
But CBS will probably do well. Good luck to them