Friday, May 16, 2008

"Sex" and marketing

AdAge: The summer movie "Sex and the City" based on the hit HBO show is proving to be a field day for marketing integrations. This article runs down the list of the film's marketing partners, detailing how brands appear in the movie. Advertising Age

It's a sitting duck
I've said it before and I'll say it again. It's gonna be a stinka, but everyone will be seeing it.
Good on these brands for taking the one thing that really has mass reach and using it.


M.M.McDermott said...

"Ever since that bitch Carrie sold Aiden up the river, I just want to punch her in her box."
-Conversation overheard at the Owl Bar in the Belvedere Hotel, Baltimore the male bartender.

Wisey said...

Carrie is a retard. All the characters are moronic. Except for the lesbian Miranda.