Wednesday, March 12, 2008

Nielsen offers free PreView

The Hollywood Reporter: New Nielsen report explores link between box office, online buzz Movies that gross $100 million or more are likely to have garnered more than their share of virtual ink from bloggers, according to Nielsen PreView.

Looks like someone at Nielsen just discovered word-of-mouth
Good one guys. What's next? Ratings that actually measure accurately? I don't think I could handle that too.

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